Sonja Evans
Member since January 2019Contact Sonja- VP, Strategy & Business Intelligence Blue Chip Marketing Worldwide
- LinkedIn: https://www.linkedin.com/in/sonjaleskinen/
- Chicago Illinois
- 60616 USA
Sonja leads business intelligence for Blue Chip—an fully integrated, fiercely independent agency specializing in brand and shopper marketing. She has more than 10 years of experience in brand management, strategic development and digital/e-commerce for categories ranging from food service to beauty, toys to ice cream. Sonja is proud to help keep the agency on the leading edge of marketing, retail and consumer trends.
Articles by Sonja All articles by Sonja
- Straightforward Is Best: Let's Simplify Our Ideas in
Marketing Insider on
06/04/2023
What's the one thing you need consumers to remember after life has hit them with thousands of communications? Single-minded takeaways combat data overload, so lead with the impact.
- Cheers! How Alcohol Brands Can Win At Ecommerce in
Marketing Insider on
01/10/2019
Digital commerce is not easy for adult beverage brands. Complex legal considerations vary by state and retailer, with a variety of ecommerce models.
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