Christine Alemany
Member since March 2019Contact Christine- Chief Executive Officer TBGA
- https://tbga.com/schedule-a-consultation/
- LinkedIn: https://www.linkedin.com/in/christinealemany/
- Twitter: https://twitter.com/TBGrowthAdvisor
- New York New York
- 10023 USA
Christine Alemany is the CEO at TBGA. She has a passion for helping early- to midstage companies grow and scale. Christine has more than 18 years of experience reinvigorating brands, building demand generation programs, and launching products for startups and Fortune 500 companies. In addition to her work at TBGA, she advises startups through Columbia Business School's Entrepreneurial Sounding Board and is a teaching fellow at the NASDAQ Entrepreneurial Center.
Articles by Christine All articles by Christine
- Brand Safety Strategies To Help You Regain Credibility in
Marketing Insider on
09/19/2022
For example: Instead of talking around something, brands should face controversy head-on.
- Amazon Is Millennials' No. 1 Brand. So Is Purpose-Driven Marketing Fruitless? in
Marketing Insider on
05/03/2021
What people claim on surveys or in focus groups routinely flies in the face of their actual buying behavior.
- Amazon Is Millennials' No. 1 Brand. So Is Purpose-Driven Marketing Fruitless? in
Marketing Insider on
02/22/2021
What people claim on surveys or in focus groups routinely flies in the face of their actual buying behavior.
- Consumers See Through Insincere Brand Activism -- So, Be Authentic in
Marketing Insider on
05/07/2019
Becoming purpose-driven will soon be table stakes, not simply a nice-to-have addition to business practices -- but do it right.
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