Kathy Kline
Member since June 2019Contact Kathy- Global Chief Strategy Officer Starcom Worldwide
- Chicago Illinois
- 60622 USA
Articles by Kathy All articles by Kathy
- Think Small: Every Interaction Should Unlock Value for People in
MAD on
06/25/2019
In this new world order, there are no more captive audiences. Today's consumer rejects anything that appears to be traditional advertising, and they are wise to marketing intended to obfuscate product or brand deficiencies.
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