
Katherine Kam
Member since July 2019Contact Katherine- Associate Strategist The Media Kitchen
- New York New York
- 10013 USA
Articles by Katherine All articles by Katherine
- Micro-Influencers: Secret Weapon For Mid-funnel Marketing in
Marketing Insider on
07/31/2019
As a sales feeder, as opposed to a salesperson, the influencer's role is to cultivate connections and engagement that can then be leveraged into sales.

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