Ali AmarsyMember since November 2019Contact Ali
- SVP/Global Product Lead Publicis Commerce
- 10019 USA
As the Global Product Lead at Publicis Commerce, Ali Amarsy is responsible for shaping the commerce offering in 100+ Publicis Groupe markets and leading product development for the Practice’s commerce management and optimization tool. He works closely alongside partners such as Google, Amazon, Facebook and Snapchat, to help Publicis Groupe clients like GSK and Mattel achieve stronger commerce outcomes.
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- A New Way To Look At The Holiday Shopping Season in
Yes, this could be an Amazon-holiday season. They're pricing 20% below other online retailers on average in key product categories, according to a study by Profitero. And as a result, 42% of consumers plan to buy most or all of their holiday gifts on Amazon.