Julie Michael: CEO, Team One I am both fiercely competitive and “Minnesota nice.” My clients benefit from my tenacity and flair for making the seemingly impossible, possible. I have led dozens of integrated marketing programs for modern brands, from launching the car-of-the-future with Steven Spielberg to giving affluents permission to fly private jets again. Protecting pricing power and shifting market share for my clients drives me. Again, did I mention I’m competitive? I previously served as Executive Director, Account Management, overseeing the agency’s Lexus National and Dealer Association accounts, and have been with Team One for 18 years. I have held a number of senior management positions, including director of experiential marketing, director of business development, and executive director leading numerous agency clients, among them The Ritz-Carlton, Marriott, HSBC Premier, Häagen-Dazs International, American Express, Flexjet, Icelandic Glacial, Anaheim Ducks, Northern Trust, and Procter & Gamble. Before joining Team One, I was the Marketing Director at a premier Northwest resort, Crystal Mountain, running all aspects of marketing and sales. Admittedly, I still miss the “research” part of that job, which involved spending more time on the slopes than in my office.
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- Leadership in a Moment of Change in
There's no "playbook" for leadership when the stakes are high and the issues are real. Faced with a 21st century pandemic and a political climate the likes of which this generation has never seen, businesses are being forced to look inward and re-examine their reasons for being.