Ivy's career has taken her down an unconventional path, with immersive leadership roles in the corporate world, as an entrepreneur, as CEO of a major national non-profit and as a public policy advocate in our nation’s capital. Along the way, she has cultivated a unique perspective on how organizations work, how leaders think, and how successful managers mobilize others. She has helped organizations and their leaders develop compelling narratives, and is known for a professional style that engages, inspires and guides leaders to deliver high-impact results.
Ivy’s boutique corporate communications agency, Ivy Cohen Corporate Communications, has been advising companies and executives since 2001, crafting big ideas and delivering outsized results for her diverse clients.
- From Numbers To Narratives: Data-Driven Storytelling To Make People Care in
Marketing Insider on
03/09/2026
Use data as an emotional trigger. We often treat data as a dry footnote, when it can be a spark for further engagement.
- Market Like An Olympian: Dream, Train, Compete in
Marketing Insider on
10/15/2024
First step: Imagine holding the gold. Great athletes hold in their mind the goal of what they hope to achieve and then figure out how they'll get from here to there.
- Tina Turner: A Communicator's Inspiration in
Marketing Insider on
06/07/2023
There is much for marketers to learn from Tina Turner as a communicator. As a disrupter, she fearlessly pushed the boundaries of performance, defying age, race and gender stereotypes.
- Corporate Silence Is Far From Golden in
Marketing Insider on
09/29/2022
If you've ever been on the receiving end of a merger, major layoff, restructuring, price hike, or business delay, you know what's it like to be out of the loop.
- Optics Matter in
Marketing Insider on
05/24/2022
Thanks to social media and real-time news, brands may pay a price when their actions or statements are out of sync with expectations.
- Today's Workplace Culture Gap in
Marketing Insider on
09/22/2021
A strong corporate culture will translate into a strong relationship between a brand and its stakeholders.
- Should Brands Emulate Political Marketing? in
Marketing Insider on
01/12/2021
Some stand-out tactics worked well for candidates and are worthy of emulation, while others have no place in business.