- How Do You Measure Customer Satisfaction?
Email Insider, editor , David Baker - Monday, August 20, 2007
We are driven by customers, we react to feedback, and we bui ...
- Transactional Message With A Promotional Spin
Email Insider, editor , David Baker - Monday, August 13, 2007
There are "marketing-related" emails and there are "transactional" emails -- and ofte ...
- Managing Opt-Outs
Email Insider, editor , David Baker - Monday, August 6, 2007
There are many schools of thought surrounding how to manage opt-outs. Wi ...