- Time Warner: Mag Group May Dive 30%, TV Dips
MediaDailyNews, David Goetzl - Wednesday, April 29, 2009
Time Warner is anticipating ad dollars at its Turner networks will fa ...
- IPG's Mike Roth Calls Upfront 'Challenging'
MediaDailyNews, David Goetzl - Monday, April 27, 2009
In advance of Interpublic reporting first-quarter results Tuesday, CEO Michael Roth predict ...
- Hearst Ups Bid To Acquire Outstanding Shares
MediaDailyNews, David Goetzl - Monday, April 27, 2009
Unwilling to risk failing to take full control of the Hearst-Argyle stati ...
- FiOS Expands User Base, Challenges Cable Rivals
MediaDailyNews, David Goetzl - Monday, April 27, 2009
Verizon said Monday that it now has 2.2 million subscribers for i ...
- ABC O&O Revs Expected To Plummet 30%
MediaDailyNews, David Goetzl - Friday, April 24, 2009
Two months ago, Disney said revenue at the 10 ABC owned-and-operated loc ...
- Barclays Predicts Broadcast TV Upfront Down 15%
MediaDailyNews, David Goetzl - Friday, April 24, 2009
As clients evaluate their budgets, a noted Wall Street analyst predicts tot ...
- Scripps Gets Second-By-Second Ratings From TNS
MediaDailyNews, David Goetzl - Thursday, April 23, 2009
Scripps Networks Interactive has inked a deal giving it access to second-by-seco ...
- ABC Has Ad Metric To Prove Effectiveness, But Marketers Won't Share Data
MediaDailyNews, David Goetzl - Thursday, April 23, 2009
ABC's Sales President Mike Shaw said the network is eager to ...
- Replay And Regret: Rainbow COO Warns Of DVR Dangers
MediaDailyNews, David Goetzl - Thursday, April 23, 2009
A top executive overseeing "Mad Men" network AMC said Thursday the industry ...
- Dove Breaks For Real-Life 'Gossip Girls'
Marketing Daily, David Goetzl - Thursday, April 23, 2009
Dove Marketing Director Kathy O'Brien said the "Gossip Girl" link is root ...
- U-verse TV Adds Subscribers, Challenges Cable Rivals
MediaDailyNews, David Goetzl - Wednesday, April 22, 2009
After some delay, AT&T may finally be making strides with what ...
- Univision Kicks Off Ad-Ready Platform
MediaDailyNews, David Goetzl - Wednesday, April 22, 2009
Looking to jump-start sales on its Web platforms, Univision is turning ...
- McDonald's Rolls Out In-Store Channel
Marketing Daily, David Goetzl - Wednesday, April 22, 2009
Following other retailers, McDonald's is rolling out an in-restaurant network for ...
- With Fries: McDonald's Rolls Out In-Store Network
MediaDailyNews, David Goetzl - Tuesday, April 21, 2009
Following other retailers, McDonald's is rolling out an in-restaurant network for ...
- Dove Breaks For Real-Life 'Gossip Girls'
MediaDailyNews, David Goetzl - Tuesday, April 21, 2009
In the latest example of a network looking to build viewer retenti ...
- Fisher Joins Interactive TV Ad Platform
MediaDailyNews, David Goetzl - Monday, April 20, 2009
Fisher Communications, a station group with ABC-Univision duopolies in Seattle and Portlan ...
- OWN Up: Oprah Net Prez Resigns
MediaDailyNews, David Goetzl - Monday, April 20, 2009
In what may be a cost-cutting move or sign of friction betwe ...
- TiVo Introduces C3 Ratings For Local Markets
MediaDailyNews, David Goetzl - Monday, April 20, 2009
As local buyers clamor for the same commercial ratings used in t ...
- Gillette Enters 70th Year Of MLB Sponsorship
Marketing Daily, David Goetzl - Friday, April 17, 2009
Procter & Gamble has signed a new deal with Major League Baseba ...
- Razor Sharp: Gillette Enters 70th Year of MLB Sponsorship
MediaDailyNews, David Goetzl - Thursday, April 16, 2009
Major League Baseball has signed a new deal with Procter & Gamb ...
- ESPN Prepares To Launch Sports Information Site
MediaDailyNews, David Goetzl - Thursday, April 16, 2009
Curious where Shaquille O'Neal went to college? How many seasons Mickey Mant ...
- Universal Sports Runs With Boston Marathon
MediaDailyNews, David Goetzl - Wednesday, April 15, 2009
After four years on Comcast-owned Versus, the famed Boston Marathon will mo ...
- Bravo Transfers Reality Mojo To 2 New Scripted Series
MediaDailyNews, David Goetzl - Tuesday, April 14, 2009
Bravo is now developing two scripted series it hopes will provide t ...
- Time Inc.'s Moore Dissects Magazine Status
MediaDailyNews, David Goetzl - Tuesday, April 14, 2009
The top executive at Time Inc. did her best to buck ...
- WHDH Decides To Air 'Leno' This Fall
MediaDailyNews, David Goetzl - Monday, April 13, 2009
NBC affiliate WHDH Boston has reversed course. First, it said it wou ...
- Hearst Retains Morgan Stanley In Station Bid
MediaDailyNews, David Goetzl - Monday, April 13, 2009
The independent Hearst-Argyle directors who form a committee evaluating a bid ...
- Spike Hunts For Pirates
MediaDailyNews, David Goetzl - Monday, April 13, 2009
In the wake of the dramatic rescue of an American sea capta ...
- Similar TV/Online Metrics: YuMe's Internet GRP Key To Ad Buying
MediaDailyNews, David Goetzl - Monday, April 6, 2009
Consumer hunger for online video soars and advertisers are eager to shi ...
- In Transit: PATH Trains Screen NBC Mini-Network
MediaDailyNews, David Goetzl - Monday, April 6, 2009
NBC Universal began streaming short-form content to 3,000 screens in New York-ar ...
- Upfront: History Launches Trade Campaign, Targets 'Type H'
MediaDailyNews, David Goetzl - Friday, April 3, 2009
History Channel is now History. The heavily-skewed male network has a segme ...