James Schwartz leads the digital and brand marketing departments as well as the creative services department for RE/MAX, LLC. With a focus on supporting growth for the global real estate franchisor through recruiting/retention, franchise sales and product marketing, James is responsible for launching, managing, and auditing network marketing materials and tools to ensure they help RE/MAX affiliates grow their businesses. He is dedicated to continuous innovation and skillfully analyzes and optimizes RE/MAX digital marketing campaigns and network tools to build brand awareness among consumers.