Alan‘s career in marketing began client-side with little-known CPG brand Procter & Gamble, where he gained appreciation not only for the value of solid strategy, but for the insane level of responsibility clients shoulder. As founder and Chairman, this empathy is something Alan brings to work every day, which might explain why DNA’s client tenure currently averages 10 years. Outside of work, Alan enjoys more work as board chair of Stolen Youth, an organization working to end child sex trafficking in Washington state.