Erica Peacock is COO at Playbook Media. She has two decades of hands-on experience growing brands from ideas to multimillion-dollar profitable businesses. Erica specializes in emerging media, paid social, and building methodology that helps future-proof scale for D2C brands.
- Why Agencies Should Hire Marketing Freelancers in
MAD on
09/12/2022
Freelancers are, first and foremost, efficient. They get paid by projects and by results. They work on specific challenges. They require minimal management. (2022 bonus: they've been working remotely
for years, so they've worked through any associated issues long ago.)