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Ulli Appelbaum

Member since October 2022Contact Ulli

Ulli Appelbaum is the founder of brand strategy firm First The Trousers Then The Shoes Inc. (www.First-The-Trousers.com) and the author of the award-winning The Brand Positioning Workbook: A Simple How-To Guide To More Compelling Brand Positionings, Faster”, available on Amazon

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