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Cara Pratt

Member since November 2022Contact Cara

  • SVP, Kroger Precision marketing Kroger
  • 45202 USA

Articles by Cara All articles by Cara

  • 5 Retail Media Trends to Watch in 2023 in MAD on 01/03/2023

    For one thing, retail media will transform branding strategies. Retailers can segment audiences in ways that traditional media can't. The medium will also fuel CTV growth.

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