Louis Keating
Member since June 2024Contact Louis- Executive Head of Product - Audience Kinesso
- LinkedIn: https://www.linkedin.com/in/louiskeating/
- EC4M7EH GBR
Louis has 20 years of data analytics experience across marketing and media agencies in the UK, Australia and US. Currently Head of Audience Products for KINESSO, Louis has demonstrated expertise in building exceptional data analytics teams, driving business success through data-driven insights, data story-telling and nurturing client relationships.
Articles by Louis All articles by Louis
- Audience Creation, Targeting For A Privacy-Conscious Future in
MediaDailyNews on
07/05/2024
Geographical targeting acts as a relevance engine by creating cohorts for targeting in a privacy-compliant way. Individuals in these cohorts share interests, locations and sometimes moments in time across display media, CTV, social, mobile, DOOH, and audio.
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