Louis Keating

Member since June 2024Contact Louis

Executive Head of Product - Audience Kinesso
LinkedIn: https://www.linkedin.com/in/louiskeating/
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Louis has 20 years of data analytics experience across marketing and media agencies in the UK, Australia and US. Currently Head of Audience Products for KINESSO, Louis has demonstrated expertise in building exceptional data analytics teams, driving business success through data-driven insights, data story-telling and nurturing client relationships.

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Audience Creation, Targeting For A Privacy-Conscious Future in MediaDailyNews on 07/05/2024
Geographical targeting acts as a relevance engine by creating cohorts for targeting in a privacy-compliant way. Individuals in these cohorts share interests, locations and sometimes moments in time across display media, CTV, social, mobile, DOOH, and audio.

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