Sam Lewis
Member since September 2024- CEO, Creative T&Pm
- 10012 USA
Award-winning Agency leader with several years' experience building integrated marketing teams for clients across a wide variety of sectors. These multi-disciplinary teams have gone on to deliver award-winning and high efficient campaign work for clients such as Mars, Toyota, AON, and TCCC.
Articles by Sam All articles by Sam
- Why AI-Powered Creativity Requires A Strong Human Touch in
Marketing Insider on
03/28/2025
AI is only as good as the data you feed it. While off-the-shelf models can produce impressive results, the secret behind ready-for-prime-time work is training.
- Why AI-Powered Creativity Requires A Strong Human Touch in
Marketing Insider on
01/21/2025
AI is only as good as the data you feed it. While off-the-shelf models can produce impressive results, the secret behind ready-for-prime-time work is training.
- How Marketers Can Win The Creator-Style Content Game in
Marketing Insider on
10/07/2024
Brands are putting more effort into their own native social content. The challenge? Matching the energy of the creator economy within legacy marketing structures.
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