Ivonne Kinser

Articles by Ivonne All articles by Ivonne

• The Courage to Be Original: A Call to the Marketing Industry in Brand Insider on 01/07/2025
  

  Ivonne Kinser, CMO from Hoplark writes about brands needing to be unique to stand out amongst the crowd. Keep reading to find out what is holding brands back and examples of brands that were successful in creating a movement around originality.

Comments by Ivonne All comments by Ivonne

• Are We Witnessing The End Of The Hispanic Advertising Agency, As We Know It? by Juan Aceves (Engage:Hispanics on 02/17/2011)
  

  Well said Juan! I couldn't be more in agreement with you. It is definitely not the end of the Hispanic advertising agency by any means, rather, as you well said, it is the end of the advertising agency "as we know it", and that is not a bad thing at all. On the contrary, it is a tremendous opportunity for all those Hispanic agencies able to recognize it. Thank you for sharing your perspective. Best, Ivonne Kinser

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