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The true story is convergence -- the merging of linear and streaming into one continuous video ecosystem.
Protect marketing as a strategic investment. It's tempting to view marketing as an expense, but history tells a different story.
One suggestion: Create new revenue sources. Downturns force teams to think differently and get creative.
Now is the time to start planning for next year's big game.
You haven't told us anything about yourself! Surely you've got something to say. Tell us a little something.