
Kathleen Colditz
Member since January 2007Contact Kathleen- Sr. Director Promotion Strategy TMA
- 1999 Bryan St
- Suite 1800
- Dallas Texas
- 75021 USA
Articles by Kathleen All articles by Kathleen
- How An 'Age-Fluid' Marketing Approach Can Unlock A Financial Bonanza For Brands in
MAD on
06/05/2025
With older consumers demonstrating equal capacity for brand engagement and controlling significant buying power, maintaining the status quo of youth bias in marketing becomes increasingly difficult to justify.

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