Jameson is a partner and CEO at Athletics. A Virginian by birth, a New Yorker by choice, Jameson has over 20 years of experience directing, managing, and operating brand and digital practices. During his time at Athletics, Jameson has co-authored and championed Athletics’ vision and strategy, and has ensured its successful execution through the day-to-day management of finance and studio operations. Additionally, Jameson has played a direct role in Athletics’ studio practice. This includes leading the design and development of site experiences for a diverse range of clients, such as the New York Review of Books, Meet NYU, JPMorgan Chase, and many more. Jameson has also developed creative tools for clients like Citrix and Square, and co-led cross-disciplinary rebrands of clients such as Galileo, ShareFile, and Trace.