Katie is an integrated marketer passionate about growing businesses through data-driven decisioning and impactful digital experiences. For nearly 20 years, she’s helped clients to advance their maturity and generate commerce results: measurably building brands, maximizing performance media, optimizing customer experience, personalizing creative, getting more from mar-tech & data investments, or ultimately netting revenue. In a career largely spent agency-side, Katie has developed and delivered on trailblazing offerings that drive results, like leading an established footwear retailer to 5x lift in demand over 3 years. She brings deep digital experience and commerce fluency to her leadership role with Horizon Commerce.