Chase Howell is Group Director, Strategy at VML, where he leads content strategy for the Ford U.S. website and drives agency-wide innovation for one of WPP's marquee clients. With a career spanning agency, brand, and media, Chase specializes in content strategy, thought leadership, and digital marketing transformation. Prior to VML, Chase served as VP of Marketing and Communications at InfoTrust, a Google-certified digital analytics consultancy, where he led brand awareness, lead generation, and strategic communications. Under his leadership, the marketing team earned the American Marketing Association Pinnacle Award for Thought Leadership Excellence and supported the publication of two Amazon best-selling books on marketing analytics and data privacy. Chase holds a Master's degree in Marketing from Indiana University's Kelley School of Business. He has also served as an Adjunct Professor at Northern Kentucky University, teaching Social and Digital Marketing and Marketing Tools.