Quaint, "up north" Traverse City, Mich. is finally embracing ridesharing, and the automakers should take note. Read the whole story
Themed as the automotive industry's first online matchmaking experience, it is powered by AI learning. The campaign, from R/GA Chicago, is themed "We Met … Read the whole story
The invitational will display Japanese automobiles along with presentations from experts in the category, including "Motor Trend" Editor-In-Chief Ed Loh. Read the whole story
Chevy was the top spender on a single ad, but Ford's number two and three entries (when combined) topped that considerably. Read the whole story
What, then, should brands be doing in order to maximize their appeal to Hispanic consumers? Read the whole story
The media buy appears both in English and in-language across Asian print and digital platforms. Some targeted broadcast ads will air as well. Read the whole story
"We're pleased with Alex's representation of Nationwide - both on and off the track," says Terrance Williams, chief marketing officer for Nationwide. Read the whole story
The Trump administration said yesterday that it wants to freeze fuel-efficiency requirements for automobiles and trucks through 2026, putting it directly at odds with … Read the whole story
Uber is closing its self-driving trucks business as it centers its autonomous development efforts on cars. Uber recently re-started its autonomous car program in … Read the whole story