Distinct from typical "used cars," so-called "CPO" vehicles include benefits formerly available only with the purchase of a new car. Read the whole story

The campaign includes a three-part mini-series that will include Buzzfeed's first-ever automotive-partnered quiz. Read the whole story

"The biggest story here, in our opinion, is that Chevy/Ford still dominates Midwest and southern states," PartCatalog.com's Alan Marek tells "Marketing Daily." Read the whole story

"We are evolving from talking about what a tire does, to what a tire enables you to do," Goodyear's Todd Macsuga tells "Marketing Daily." Read the whole story

"Automotive advertisers relying on linear TV to generate traffic are wasting money," Cars.com's Dean Evans tells "Marketing Daily." Read the whole story

Nickelytics signs up drivers of ride-hailing companies like Uber and Lyft, wraps their cars in advertising and then tracks who sees the ad. Read the whole story

It was the first ever, on-demand social media pilot that gave consumers control on what time, day, where, and how they would get to … Read the whole story