The tech available in this car rivals that in the luxury segment and includes a new Generative AI-based Voice Assistant (activated by saying "Hey Kia"). Read the whole story
Toyota is leveraging its longstanding support of Historically Black Colleges and Universities and more recent official sponsorship of the NFL. Read the whole story
In its 15th year as a presenting sponsor at Sundance Film Festival, Acura's events focus mainly on movie biz diversity. Read the whole story
After secretly selling driver intel, the auto giant is prohibited from disclosing personal data. Read the whole story
The automaker presents the first of several collabs with restaurants in its initial partnership with NYC's Coqodaq. Read the whole story
The Revo | Lexus collection integrates Lexus-inspired design elements like its signature taillight and rubber accents. Read the whole story
Carvana spot starring Shepard and Kristin Bell focuses on the duo's comedic chemistry and app's convenience. Read the whole story
Podcasts are the top medium -- barely. They pull a media index score of 207 versus 205 for newspapers. Read the whole story
Fifty-six percent of auto dealers said they encounter information gaps between their CRM, DMS and FMS more than one-quarter of the time. Read the whole story
PALM SPRINGS, CA -- The auto industry takes the wheel at the IAB with the appointment of Shenan Reed, global chief media officer of … Read the whole story