Drive Time
by Tanya Gazdik, Staff Writer
I was one of three Women's Worldwide Car of the Year jurors selected to represent the group in Seoul, South Korea, where we interviewed Taewook Choi, the vehicle's exterior designer. Read the whole story
by Tanya Gazdik
The brand's "All In. All Season." campaign effort is its "most ambitious commitment yet," according to the automaker. Read the whole story
by Tanya Gazdik
Shot entirely in Blythewood, South Carolina without any actors, the ad aims to capture the spirit that drew Scout to this town. Read the whole story
by Tanya Gazdik
"We've been in the house a long time, and we thought, let's kind of change things," Nissan's Allyson Witherspoon tells "Marketing Daily." Read the whole story
by Tanya Gazdik
Sports programming captured about a third of the auto industry's total national linear TV ad spend, led by the MLB (8.7%). Read the whole story
by Fern Siegel
The social-first campaign collaborates with fans. Read the whole story
by Tanya Gazdik
Hertz has launched the Gold Squad, a team of trained golden retrievers that greet customers at select U.S. airports. Read the whole story
by Ray Schultz
"Autoweek" will join the MotorTrend group, but layoffs and transfers have occurred. Read the whole story
by Tanya Gazdik
The NY State Federation of Taxi Drivers asked Governor Kathy Hochul to halt Waymo's testing of its self-driving vehicles in NYC. Read the whole story