CPG Insider
by Steve Ellwanger
A 15-second campaign spot highlights Ocean Spray's Cran-Mango and Cran-Pineapple variations with a Spanish-language voiceover. Read the whole story
by P.J. Bednarski
That's an important seal of approval that only a few other products, including Lysol, can claim. Read the whole story
by Steve Ellwanger
Brand will partner with Full Harvest, an organization that sources "surplus and ugly produce" for food manufacturers. Read the whole story
by P.J. Bednarski
If you ask CMO Lesya Lysyj for an important ingredient in Boston Beer's success, she'll say it's operating with a lot of intuition. Read the whole story
by P.J. Bednarski
The seltzer, third-best-selling in the category, will temporarily add three flavors: Apple Crisp, Peppermint Pattie and Ginger Snap. Read the whole story
by Tanya Gazdik
The brand created FelineGenerous.com to help increase adoptions and generate product and monetary donations. Read the whole story
by Sarah Mahoney
An ambitious new Commit to C.A.R.E Now Initiative aims to change the way the world treats Black men. Read the whole story

COMMENTARY
by Sarah Mahoney, Staff Writer
The Walmart launch includes electric toothbrushes for adults in both metal and plastic, kids' brushes and toothpaste, and an eco-friendly refillable floss string. Read the whole story