CPG Insider
by Steve Ellwanger
In March 2020, the FDA mandated 11 new graphic --- and outright scary -- cigarette health warnings for advertising and packaging, now delayed until next year. Read the whole story
by Steve Ellwanger
Eight contestants will compete for chance to win financial assistance and star in a Pepsi commercial during the MTV Video Music Awards. Read the whole story
by Steve Ellwanger
After nearly 75 years of making fingers messy with orange dust, Cheetos wants to take credit for inspiring the birth of hands-free technology. Read the whole story
by Sarah Mahoney
The campaign stars none other than Candace "Ace" Parker, of the WNBA's Chicago Sky -- arguably one of the greatest basketball players ever. Read the whole story
by Todd Wasserman
Crowdsourcing may be a standard marketing ploy -- but it's no silver bullet. Read the whole story
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by Wayne Friedman
The VAB is demanding that Nielsen immediately stop releasing its new more granular "Big Data" TV monthly reports because of numerous methodology issues, and … Read the whole story