Parent company Coty says Queen Latifah will be the face of a still-unannounced CoverGirl collection, and has signed a multiyear partnership. Read the whole story

A-B's first state-specific ad campaign centers on Texas, since one in every seven Bud Lights sold is sold in the Lone Star State. Read the whole story

Institute is taking direct aim at photos displaying cleaning products in clear containers, which create "a serious safety hazard for young children." Read the whole story

This year's offering of 100,000 free samples of Salonpas is again being conducted via online requests, with outreach already underway via social media. Read the whole story

Yechhh! In ancient times, the treatment for a decaying tooth was to tie a frog to your jaw, says this ad. Read the whole story

adam&eveDDB just debuted an out-of-home campaign for Marmite's new posh spread: Marmite Truffle. Read the whole story