The "M&Ms Halloween Rescue Squad," will be call beginning at 3 p.m. EST, to deliver free candy from Mars to participating locations across the … Read the whole story

The non-carbonated, flavored alcoholic beverage will launch in March, and is designed to leverage a social media trend appealing to younger drinkers. Read the whole story

Five sweepstakes winners will get to hear the premiere of a J.I.D. song paying homage to five of the genre's most influential albums. Read the whole story

In a new consumer study from System1 Group on fall flavor launches from CPG and QSR brands, all the pumpkin offerings tanked. Read the whole story

Unsurprisingly, the limited-edition KIND snack, branded with the name of Travis Kelce's mom, sold out within 24 hours. Read the whole story