CPG Insider
by Danielle Oster, Staff Writer
The brand's Women's History Month campaign is part of a broader marketing push built around its "Authenticos" brand partnerships. Read the whole story
by Danielle Oster
Products will make their initial debut at Natural Products Expo West March 12-March 16, ahead of a rollout across major retailers later in 2024. Read the whole story
by Tanya Gazdik
"The goods and services listed included tableware, cookbooks, textiles, as well as edible items like jellies, marmalades and fruit preserves," according to "Vogue." Read the whole story
by Danielle Oster
The new ad starring Beckham is part of a year-long, global "For Moments Worth More" campaign for the AB InBev brand. Read the whole story
by Danielle Oster
AI technology assesses user-submitted photos to determine how damaged a takeout pizza is. "Victims" receive a DiGiorno coupon in compensation. Read the whole story
by Danielle Oster
The deal includes limited-edition Barbie packaging and a nonprofit donation in collaboration with the Barbie Dream Gap Project. Read the whole story
by Danielle Oster
"Turning Moments Into Memories" showcases a team of over 60 responsible for the brand's iconic horses. Read the whole story
by Danielle Oster
The brand also teamed up with longtime partner Tate McRae for a promotional sweepstakes ahead of a broader campaign launching in May. Read the whole story

COMMENTARY
by Barbara Lippert, Columnist
Getting back to what naturally makes kids' drawing so glorious is the heart of a new Kraft Heinz "Lunchables Dunkables" campaign. Read the whole story
by Danielle Oster
Appealing to adults, the brand continued a partnership with Nike and Lebron James, while exploiting new collaborations with designer Susan Alexandra and Kith Treats. Read the whole story