CPG Insider
by Sarah Mahoney, Staff Writer
Year two of Flipz' game-day campaign enlists the Juszczyks, a petition, and a challenger-brand mindset. Read the whole story
by Sarah Mahoney
Britain shut down junk-food ads for kids. In the U.S., cultural pressure is catching up, says Center for Science in the Public Interest exec. Read the whole story
by Sarah Mahoney
The beauty brand puts its own spin on beauty with the Netflix collaboration. Read the whole story
by Teresa Buyikian
Five Clydesdales turn their heads to peer at an overturned bucket that slowly moves, driven by some sort of small creature underneath. Read the whole story
by Tanya Gazdik
"Created by BBDO New York, the spot reflects how brands are courting Gen Z ahead of kickoff," according to Designrush. Read the whole story
by Danielle Oster
The company appointed veteran Coca-Cola executive Sedef Salingan Sahin to the newly created position. Read the whole story

COMMENTARY
by Sarah Mahoney, Staff Writer
Skipping the in-game buy, the Mars brand is betting on experiential weirdness, last-mile delivery and livestream culture. Read the whole story
by Sarah Mahoney
Spots display a sampling of iconic food images, from "Sesame Street" to "Lady and the Tramp" to "Harry Potter." Read the whole story
by Les Luchter
One spot throws the spotlight on "Erin" as she starts her day by making coffee and taking her MegaFood Women's One Daily multivitamin. Read the whole story
by Danielle Oster
The Coca-Cola hydration beverage brand is promoting the launch through OOH and social media, retail marketing activations and sampling events. Read the whole story
by Fern Siegel
The retailer has significantly expanded its product lines by 30%. Read the whole story