Marketing Daily
Monday, July 16, 2007
  • Newell Rubbermaid Snags P&G Marketing Veteran

    [Packaged Goods] The hire comes as the company moves to more consumer-focused marketing, where it is seeing the most growth. Newell Rubbermaid, whose corporate … Read the whole story

  • 'Kaiser Karl,' Coty Launch Lagerfeld Fragrance Line

    [Beauty] Fashion design icon Karl Lagerfeld, known snarkily as "Kaiser Karl" and Coty, the world's largest fragrance company, have teamed up for a strategic … Read the whole story

  • Marketing Bloggers Publish 'The Age Of Conversation'

    [Strategy] "We've been amazed at the variety of approaches that have been taken, and with hardly any duplication or overlap," says one of the … Read the whole story

  • Energizer Sees Consumer Care Growth With Playtex Buy

    [Packaged Goods] "[Playtex is] a fast-moving company, a strategic fit, and they have strong brands," Energizer says, adding that Playtex' portfolio will allow Energizer … Read the whole story