[Research] An exclusive Marketing Daily study finds there is real potential for ads on blogs. Among people who have visited a blog, 43.2% said … Read the whole story

[Beverages] Eric Gazin, president of Auction Cause, which is handling the auction, says: "This is the closest I've seen to a broadcast commercial being … Read the whole story

[Retail] "More and more consumers are self-doctoring, either for treatment of specific medical conditions or for preventive maintenance," Packaged Facts' report says. "As a … Read the whole story

[Retail] The "I'm Going" series, which shows people dressed in bold neon colors in acrobatic poses to express an active lifestyle, aims to focus … Read the whole story

[Restaurants] In what appears to be a first, KFC has unleashed the power of the smell of Kentucky Fried Chicken in corporate offices in … Read the whole story

[Technology] Advertising, promotions and marketing on mobile phones are possible applications that extend beyond the initial installation aimed at electronic payments and gathering information. … Read the whole story