[Retail] "Everyone's still gotta eat," says David J. Livingston, a supermarket consultant in Pewaukee, Wisc. "But stores are going to have to adjust to … Read the whole story

[Technology] The Kroger Co. becomes the first to sign up for AOL's Shortcuts. The grocery chain will offer the service at 2,481 stores, such … Read the whole story

[Spirits] In addition to advertising, the marketing, anchored by the tagline "Go Natural," will include extensive sampling, point-of-sale materials, bartender education and a cross-country … Read the whole story

[Beverage] "We've always supported action sport athletes," says Josh Kendrick, athlete marketing manager for Red Bull North America. Surfers "allow for more innovation, creativity … Read the whole story

[Automotive] Starting this year, Lexus will replace its "Taste of Lexus" lifestyle events with a series of more defined events built around performance, luxury, … Read the whole story

[Tourism] In one ad, Allyn Rachel plays an employee of the Web site who has to tour hotels to get info. She strolls into … Read the whole story