[Retail] With the ambitious goal of doubling its $1.63 billion in sales in the next five years, the company is reaching out to a … Read the whole story
[Telecom] "We saw this with online ads, which started with simple banner ads, video and then flash," says Ringleader's Mark Pearlstein. "The same thing … Read the whole story
[Automotive] Justin Cooper, co-founder, chief marketing and innovation officer at Passenger, says the company fills a need. "At a time when consumers are actively … Read the whole story
[Beverages] The campaign, via Goodby, Silverstein & Partners, introduces a fictive, milk-enhanced rock star, "White Gold," who sings about his love for the (other) … Read the whole story
[Financial Services] A younger generation that has become accustomed to doing everything on the go and a more transient immigrant population are feeding the … Read the whole story