Marketing Daily
Monday, December 1, 2008
  • Execs Exhale: Initial Spending Stronger Than Expected

    "Pent-up demand on electronics and clothing, plus unparalleled bargains on this season's hottest items helped drive shopping all weekend," the trade group says in … Read the whole story

  • The View From Your Window

    Share your view with us by clicking here. Read the whole story

  • Satisfaction At The Dealership Continues Its Climb

    Yet, there's a lag in dealing with consumers who arrive at showrooms having done their research online, per Tom Gauer, senior director of automotive … Read the whole story

  • TD Bank Is 'At Your Convenience' Through January

    As part of the promotion, the bank is running a sweepstakes, with prizes such as a personal chef, housecleaner or chauffeur-driven limo to and … Read the whole story

  • 7-Eleven Broadens Scope Of Private-Label Products

    The company will focus on promotions with display strategies. "For the most part it will be in-store in terms of aggressive presentation, with some … Read the whole story

  • Sprint Effort Focuses On Value, Dependability

    The effort positions the Overland Park, Kan.-based company as the industry leader in value, network superiority, customer service and wireless user experience, challenge Verizon … Read the whole story

  • Banks Fight Poor Image With Direct Mail Pieces

    Institutions have switched their direct mail messaging from mortgages and loans to more saving-oriented products like CDs and deposit accounts, says Pamela McHugh, president … Read the whole story