TELECOM
by Aaron Baar
The company has partnered with MTV to showcase older clips from MTV Networks' "Vault," video content that had not been available over the Internet … Read the whole story
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Top 10 DMAs in which live adults who used liquid soaps/hand sanitizers more than once in the last 30 days: 1 Minneapolis/ St. Paul … Read the whole story
COMMENTARY
by Mark Nathanson
By taking a proactive approach to cultivating prospect relationships, you can simplify the new business process and spend your time and resources focusing on … Read the whole story
RESEARCH
by Karlene Lukovitz
The pattern of significant, consistent quarter-over-quarter growth in cybersquatting during both 2007 and 2008 points to growing success in using search engine optimization techniques … Read the whole story
AUTOMOTIVE
by Karl Greenberg
The effort, using real people and their self-made videos, also encompasses Quaker State's sponsorship of NASCAR team Hendrick Motorsports and centers on a video … Read the whole story
TRENDS
by Karl Greenberg
"It has all been about push in recent years. Now it's about pull: how do you create stuff people will discover on their own?," … Read the whole story
RETAIL
by Sarah Mahoney
Of those who will celebrate, 81.9% plan to wear green, 33.3% plan to make a special dinner, and 29.6%--down a full percentage point--will celebrate … Read the whole story
STRATEGY
by David Goetzl
NEW ORLEANS -- Carat CEO Sarah Fay said marketing efforts that employ social-media sites are more effective when used as part of a wider … Read the whole story