Marketing Daily
Monday, August 3, 2009
  • Knob Creek Bourbon Turns Shortage To Advantage

    Distributors and spirits media received empty bottles of Knob Creek with a "Thanks for Nothing" note explaining the shortage. Members of the Knob Creek … Read the whole story

  • Starbucks' 15th Avenue. Starbucks' TED?

    Will Starbucks learn anything by trying to be locally relevant from an HQ vantage point? Read the whole story

  • Kelley Blue Book Ads To Use Google-Like Model

    Sellers pay only for buyers who show interest either through online channels on via phone. "Dealers can spend upwards of $10,000 on classified advertising, … Read the whole story

  • Taking Burgerville To The Streets

    President/CEO Jeff Harvey describes the vehicle as "a great new way of reaching out to our guests in new and existing communities." If the … Read the whole story

  • Sega Launches Largest Hispanic Effort For Wii Title

    The marketing effort includes print advertisements in Hispanic publications such as Latina, People en Español and the Spanish-language version of Cosmopolitan. Sega will also … Read the whole story

  • Study: Starbucks Customers Prefer Domestic Wine

    Imported beers were second place, and in all areas but the Northeast, light and low-cal beers were in third place (for the Northeast, imported … Read the whole story