June 3 - 6, 2024
Thursday, December 3, 2009
RESTAURANTSKentucky Grilled Chicken is a permanent addition to KFC's menu (although pricing may change). Furthermore, the Yum Brands QSR, which is shooting to "own" … Read the whole story
- COMMENTARY
I think that this will do his brand equity some good for a couple of reasons. First, the obvious: we can relate. Read the whole story
AUTOMOTIVEChairman Ed Whitacre takes the vacant post as acting CEO until a replacement can be found, although a spokesperson insisted that Whitacre has no … Read the whole story
FOODThe six-episode series aims to entertain moms and kids while helping them incorporate vegetables and balanced eating habits into their families' diets. It will … Read the whole story
- RETAIL
A much happier sound, of course, is the steady cha-ching coming from online retailers. ComScore reports that in November, shoppers have spent $12.26 billion … Read the whole story
RETAILThe Gap's Traveling "Cheer" squad -- a dozen professional dancers and drummers -- started handing out swag and coupons in New York, and is … Read the whole story
TELECOMHaving the latest and greatest phone -- a key marketing tactic of the carriers -- is still the way to get subscribers to switch … Read the whole story
UPCOMING EVENTS
Brand Insider Summit CPG May 5 - 8, 2024
Virgin Hotel
Featuring top industry speakers including:
Randi Jachino - Prestige Consumer Healthcare, VP of Marketing
Michele Burchfield - Blume Honey Water, Founder & President
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July 22 - 25, 2024
Digital OOH Insider Summit
October 2 - 5, 2024
