McDonald's is taking consumers to the planet of Pandora via advertising, in-store displays and an extensive digital component in advance of the film's release … Read the whole story
The campaign's TV component, "Pursuits," includes two 30-second spots, one showcasing individuals, the other small business owners, in pursuit of their personal or financial … Read the whole story
Top 10 DMAs in which reside adults who searched for jobs online in the past month: 1 Detroit 2 Providence/ New Bedford, Mass. 3 … Read the whole story
Not only are social media users interested in buying; they're reachable through a variety of Web properties and personal devices. Read the whole story
"It's a washing machine now. There's tremendous turmoil with an interim CEO [Whitacre] who wants results and he is gong to put people in … Read the whole story
"While it's theoretically possible that those people who are buying organics -- who are definitely an upscale demographic -- are buying more of these … Read the whole story
The owner of Happy perfume has named Dec. 11 Happy Day in order to generate awareness for Big Brothers Big Sisters, the national youth … Read the whole story
"Mercedes-Benz has steadily improved its customer retention rates during the past five years, and in 2009, has achieved the highest rate ever attained by … Read the whole story