Marketing Daily
Thursday, January 21, 2010
  • Boost Mobile 'Shuffles' Into Its First Super Bowl

    "Any football enthusiast fondly remembers the original Super Bowl shuffle," Caralene Robinson, Boost's director of marketing, tells Marketing Daily. "It was iconic, and funny; … Read the whole story

  • Who Buys Weight-Loss Meds?

    Top 10 DMAs in which reside adults who bought weight-loss medications in the past year: 1 Oklahoma City, Okla. 2 Lexington, Ky. 3 Mobile, … Read the whole story

  • Food Experts Pick Top 5 Trends: Coconut, Anyone?

    While it's hard to get the nation's tastemakers to agree on much, food experts at the 35th Winter Fancy Food Show in San Francisco … Read the whole story

  • Milk-Bone Sponsors PBS Documentary

    "Through a Dog's Eyes" follows the acclimation process that occurs as several individuals with disabilities receive service dogs. It also documents the canine teaching … Read the whole story

  • Study: People Willingly Spend More For Green

    The survey revealed that 90% of respondents have incorporated some level of greenness into their daily lives -- 8.8% are completely green, while most … Read the whole story

  • Ford Drives Taurus Through 'White Collar' Game

    Ford has put its Taurus sedan in an online interactive game that extends USA Network's "White Collar" show, in which Taurus also takes a … Read the whole story

  • Scotts Miracle-Gro Seeds Major League Baseball

    Talk about grassroots marketing. Scotts Miracle-Gro has a deal with Major League Baseball to sell seed blends and fertilizers akin to those used on … Read the whole story