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Two stories about WikiLeaks and big corporations in the New York Times yesterday serve as yet another cautionary tale about communications strategy to anyone conducting business today. One examines the … Read the whole story
RESTAURANTSPremised on the question and answer "What Are You Drinkin'? I'm Drinkin' Dunkin'," the campaign features "everyday Joes" -- that is, real Dunkin' fans … Read the whole story
DogsCatsExotics 1. BellaMaxCharlie 2. Bailey Bella Baby 3. Max Chloe Sunny 4. Lucy Oliver Jack 5. Molly Lucy Kiwi 6. Buddy Smokey Bandit 7. … Read the whole story
- COMMENTARY
People who actually make resolutions are 10 times more likely to change than those with the same goals who don't actively make a resolution. Read the whole story
AUTOMOTIVEConsumer Reports has some dour news for Ford's Edge and sibling Lincoln MKX. Same story for Chevrolet Tahoe. The brands all scored too low … Read the whole story
RETAILThe latest survey from Staples says that 60% of small-business owners admit that they spend more time holding their phones than they do the … Read the whole story
RESEARCHRegardless of whether marketing is in-language or not, if it's relevant it will have a more significant influence on Hispanics than non-Hispanics. "While non-Hispanics … Read the whole story
PACKAGED GOODSThe Marcal Small Steps brand is based on the philosophy that small actions can make a major environmental impact, says MJ Jolda, senior vice … Read the whole story
ELECTRONICS"What we've seen is a large array of content become available for connected television," Ross Rubin, director of industry analysis at NPD, tells Marketing … Read the whole story
BEVERAGESRather than attempt to one-up those videos/commercials -- which are still generating views and viral action a year and a half after their debut … Read the whole story
