Marketing Daily
Monday, January 17, 2011
  • Microsoft Intros New Corporate Tagline, Strategy

    "Microsoft is investing in the Golden Globe ads to reach a broad and engaged audience," Kim Stocks, director of corporate communications for Microsoft, tells … Read the whole story

  • NYC & Company, Move To NYC!

    I had been hoping to experience at least one "Wow, who'd've thought of that!" moment. But it felt a little too pat. Read the whole story

  • P&G Taps Kim Cattrall For New Campaign

    The addition of Cattrall, 54, best known for portraying aging sex machine Samantha Jones on "Sex & The City," indicates that P&G intends to … Read the whole story

  • New Campaign Touts Inner Strength Of Lexus

    In the launch spot titled, "Chain," a crane slowly suspends a Lexus LS in the air from the forward portion of the vehicle's chassis. … Read the whole story

  • Tim Gunn Helps Weight Watchers 'Make It Work'

    Weight Watchers has teamed up with fashion guru Tim Gunn of "Project Runway" fame to inspire people on their weight-loss journey. In addition to … Read the whole story

  • 42Below Vodka Sponsors New VBS.TV Web Series

    42Below has prominent logo adjacencies on the new series' Web area (vbs.tv/leagueoftwo), and each webisode begins with "42Below presents...". In addition, its "vodka professors" … Read the whole story