Top of The News
by Thom Forbes
What the Flip happened? Last I knew, the palm-sized video camera was the hottest thing since the iPod, or at least the Ped Egg. Why, didn't we see Cisco acquiring … Read the whole story
TELECOM
by Aaron Baar
"In 2009, when Boost launched 'Unwronged,' we embarked on a mission to right many of the wrongs in wireless," Bob Stohrer, vice president of … Read the whole story
COMMENTARY
by Gregg S. Lipman
As a brand person, I also thought: "No John Galliano at Dior? He is Dior!" Read the whole story
AUTOMOTIVE
by Karl Greenberg
Ford is running an ad campaign touting its gas-efficient vehicles. But the effort is running solely -- although appropriately -- on Gas Station TV … Read the whole story
PACKAGED GOODS
by Karl Greenberg
The point is to get the message out about how the size of the packaging doesn't reflect the strength of the product, which is … Read the whole story
RESTAURANTS
by Karlene Lukovitz
Hispanics who speak primarily Spanish are more likely to use restaurants for breakfast and evening snacks, while those who speak primarily English are more … Read the whole story
RESEARCH
by Karlene Lukovitz
More than two-thirds of U.S. adults (68%) say it's worth paying more for a green product or service that is from a brand that … Read the whole story
RETAIL
by Sarah Mahoney
The recession may be over, but the majority of consumers -- 52% -- say it doesn't feel that way, according to Deloitte's latest consumer … Read the whole story
RESEARCH
by Gavin O'Malley
Representing a clear marketing opportunity, 66% of boomers are on the lookout for brands to better express their "youthful" personalities. Brands like Apple, Sony, … Read the whole story
-
by Ted Marzilli
In the mid-March home stretch to tax return day, H&R Block pulled out of its slightly negative score level and in a period of … Read the whole story