Top of The News
by Thom Forbes
Let me get this straight: The gobbling-up of Medco Health Solutions ($66 billion in revenue) by the somewhat smaller Express Scripts ($45 billion) is part of a broader trend in … Read the whole story
AUTOMOTIVE
by Karl Greenberg
Believe it or not, it seemed both totally appropriate and totally inappropriate that Hyundai Motor America held its Northeast press event for two of … Read the whole story
COMMENTARY
by Kyle Monson
Let's debunk a few of the "burning questions" surrounding the topic. Read the whole story
PACKAGED GOODS
by Tanya Gazdik
Secret consumers will also be able to show support for "Mean Stinks" by purchasing a T-shirt at the eStore via the Facebook page. Secret … Read the whole story
RETAIL
by Sarah Mahoney
While the shoes themselves may evoke '80s flashbacks, the new campaign is pure urban club culture. It includes 25 dancers, 150 extras and choreography … Read the whole story
ELECTRONICS
by Aaron Baar
The television and Internet video campaign, with the tagline "Tougher is Smarter," depicts the phone going through a series of real-life tests designed to … Read the whole story
AUTOMOTIVE
by Karl Greenberg
Josh Donnelly, who works in Fiat brand marketing, tells Marketing Daily that the goal was to create an app that wasn't a flash in … Read the whole story