Top of The News
by Thom Forbes
It's one of those mornings where most of the headlines leave you feeling so bereft of hope for hitting your numbers (or retiring anytime in the next three decades) that … Read the whole story
ELECTRONICS
by Aaron Baar
The Facebook-powered endeavor is meant to create a community of the like-minded through an immersive experience that shows how individual fans are connected, through … Read the whole story
COMMENTARY
by Judy Franks
The media are starting to define themselves more so by content experience than by platform. Read the whole story
CONFERENCE
by Karl Greenberg
Marketing is a dating game. How brands use paid, owned and earned media determines whether it's a good or bad date. Yahoo and BBDO … Read the whole story
COMMENTARY
by Anand Subramanian
As brands consider social customer engagement, they should leverage the best practices that have emerged from the experiences of early adopters. Read the whole story
FOOD
by Karlene Lukovitz
Chobani Champions, billed as the first Greek yogurt made for kids, has launched its first integrated marketing campaign, spanning mobile, a Web site, a … Read the whole story
CONFERENCE
by Karl Greenberg
It's a tough line marketers must walk when talking to women with kids: you can't show something so idealized that moms simply gape in … Read the whole story
RETAIL
by Sarah Mahoney
Well, blow me down: Bloomingdale's is extending two entirely different branches of military nostalgia this holiday season, featuring both Popeye the Sailor Man and … Read the whole story