Top of The News
by Thom Forbes
Hewlett-Packard is having second thoughts about spinning off its PC business, the Wall Street Journal's Ben Worthen reports this morning, as new CEO Meg Whitman mulls an internal report that … Read the whole story
AUTOMOTIVE
by Karl Greenberg
Volvo, which has had a product integration presence in three of the "Twilight" movies, is back in the latest of the films, "Breaking Dawn, … Read the whole story
RESEARCH
by Aaron Baar
Top marketers from around the world and across industries recognize the growing importance of social media in their jobs, but they're not necessarily following … Read the whole story
RETAIL
by Sarah Mahoney
Looks like people are more eager for online deals than ever, and this holiday, Walmart and Target may be among the biggest losers, reports … Read the whole story
TOURISM
by Tanya Gazdik
The national campaign, which broke Oct. 10, features the tagline "Cruise Like a Norwegian." One 30-second and two 15-second spots are running during prime … Read the whole story
PACKAGED GOODS
by Karl Greenberg
As part of a tripartite marketing program for the fourth quarter with one theme per month, Procter & Gamble's Clairol brand, is making October … Read the whole story
FOOD
by Karlene Lukovitz
"We have provided support to citizens' efforts to rein in corporate money in politics, we pay a livable wage to our employees, we directly … Read the whole story
FOOD
by Karlene Lukovitz
In a Congressional hearing Oct. 12, David Vladeck, director of the FTC's Bureau of Consumer Protection, will present changes to the Interagency Working Group's … Read the whole story
RESEARCH
by Karl Greenberg
Now the good news -- for Facebook, anyway. Advertisers on Facebook saw an 18.5% improvement in click-through rates in the third quarter in the … Read the whole story
COMMENTARY
by Vanessa Horwell
It's unfortunate that for all the hype, "The Jesus Phone" -- or its latest upgrade -- couldn't do more to help its creator. Read the whole story