Top of The News
by Thom Forbes
Profits dropped but overall sales and optimism are growing at Kellogg, which announced its second-quarter results yesterday. The integration of the Pringles chips business is "going well," says
president and … Read the whole story

FOOD
by Karlene Lukovitz
Kraft Foods' Philadelphia Cream Cheese has partnered with interior designer Jillian Harris on the latest in a series of contests hosted by its online … Read the whole story

RETAIL
by Sarah Mahoney
Consumers didn't just hit the beach in July, they hit the mall, too: Monthly retail sales came in stronger than many observers had forecast, … Read the whole story

MEDIA
by Aaron Baar
The Olympics aren't even half over, but for many Americans, it's nearly time to turn to the country's favorite sport: Football. With the season … Read the whole story

PACKAGED GOODS
by Aaron Baar
Sun Brands' Wisk Deep Clean has partnered with former Olympic gold and bronze medal-winning Greco-Roman wrestler Rulon Gardner and his mother, Virginia, as the … Read the whole story
FOOD
by Karlene Lukovitz
The company also announced the members of the boards of directors for the newly independent companies, and the hire of Tracey Belcourt as EVP, … Read the whole story
by Steve McClellan
The 4As released its latest Labor Billing Rate Survey Report, which covers fees for work billed by agencies to clients in 2011. Fees for … Read the whole story
COMMENTARY
by Katie Kuhn
The London 2012 Olympics are being called the first "social Olympics," and sponsors are approaching their role in a different way -- through transmedia … Read the whole story