Marketing Daily
Friday, August 3, 2012
  • Philadelphia Cream Cheese Contest Taps Designer

    Kraft Foods' Philadelphia Cream Cheese has partnered with interior designer Jillian Harris on the latest in a series of contests hosted by its online … Read the whole story

  • Stores Show Solid Gains In July

    Consumers didn't just hit the beach in July, they hit the mall, too: Monthly retail sales came in stronger than many observers had forecast, … Read the whole story

  • NFL Media: Join Us For 'Serious Fun'

    The Olympics aren't even half over, but for many Americans, it's nearly time to turn to the country's favorite sport: Football. With the season … Read the whole story

  • Gardner Becomes Wisk's 'Sweat Ambassador'

    Sun Brands' Wisk Deep Clean has partnered with former Olympic gold and bronze medal-winning Greco-Roman wrestler Rulon Gardner and his mother, Virginia, as the … Read the whole story

  • Kraft Sets Spin-Off Date; Names Boards, Strategy Exec

    The company also announced the members of the boards of directors for the newly independent companies, and the hire of Tracey Belcourt as EVP, … Read the whole story

  • 4As Issues Billing Report; Fees Remain Top Compensation Model

    The 4As released its latest Labor Billing Rate Survey Report, which covers fees for work billed by agencies to clients in 2011. Fees for … Read the whole story

  • The First Transmedia Olympics

    The London 2012 Olympics are being called the first "social Olympics," and sponsors are approaching their role in a different way -- through transmedia … Read the whole story