Top of The News
by Thom Forbes
Beleaguered by recalls, loss of consumer trust and, reportedly, sagging morale, Johnson & Johnson has named an outsider, Sandra (Sandi) E. Peterson, 52, to be the group worldwide chairwoman of … Read the whole story
RETAIL
by Sarah Mahoney
The Chicago-based company, which analyzes foot traffic as well as sales at leading malls, says it expects that U.S. retail foot traffic will climb … Read the whole story
ELECTRONICS
by Aaron Baar
"The form factors, features and portability are really important and [are] what's driving tablet usage a lot," Uma S. Jha, senior director of mobile … Read the whole story
RETAIL
by Karl Greenberg
This year, online ticket seller StubHub launched its largest marketing effort to date, its Ticket Oak ad campaign -- part of a bid to … Read the whole story
PETS
by Tanya Gazdik
Bixbi Pet's first branding effort is a short documentary film warning consumers about the dangers of Chinese-made dog treats. Many pet owners are unaware … Read the whole story
RESEARCH
by Karl Greenberg
There may not be a lot of products wearing "Made in the USA" labels these days, but consumers respond positively when they see them. … Read the whole story
COMMENTARY
by Vanessa Horwell
Implicit in the victory symbol is recent violence (victory achieved), while the peace symbol suggests an end to the fight. These were the symbolic … Read the whole story
COMMENTARY
by John Fairley
Content is a competitive resource in the digital marketplace, and companies that nurture the ability to rapidly upload and manage brand content have a … Read the whole story